If this was going to be a trailer for a real film, i would like it to be viewed most frequently in cinema on the trailer reel for a horror film. This is due to the fact that it allows the specific audience to be targeted
directly. This is because if a group of people are sat at the cinema watching a
horror already, and a trailer comes on before the film for another horror, they’re
likely to be interested and have their attention drawn to it. This is an easy
way to attract the desired audience.
Not only this, but another way of
spreading the word for the film and its trailer is to create a website, i would choose to have
the URL on the posters (another form of advertising), and have the trailer up on
the website for people to see. However, the internet would potentially be the
best way to attract an audience, because my target audience is of teenage
males, they are likely to be using the internet. Here i would target mainly social networking sites, for example Facebook, where the advert for my film and possibly a link to a trailer, could appear at the side of their timelines, based on peoples' previous 'likes' of different films. Not only could it possibly be
the most efficient, but it could also be the most cost effective way of marketing
the film.
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